Welcome to Naples — Florida’s crown jewel of coastal living. Known for its white-sand beaches, luxury real estate, award-winning golf, and vibrant cultural scene, Naples strikes the perfect balance between laid-back elegance and elevated lifestyle.
Whether you're relocating, investing, or simply exploring this coastal paradise, this guide is designed to give you a local’s perspective on where to live, dine, explore, and experience the best of Naples.
Top Neighborhoods in Naples
Naples is made up of distinct neighborhoods, each with its own lifestyle, vibe, and value. Here’s a look at a few of the most sought-after areas:
Old Naples
Old Naples is the heart of town. Think charming, tree-lined streets, golf cart life, beach cottages next to luxury estates, and walkability to iconic 5th Avenue South. It’s where history meets coastal elegance. If you want to be near the beach, fine dining, shopping, and the local arts scene, this is the place. Click HERE to learn more about OLD NAPLES
Park Shore
Park Shore offers a blend of bayfront and beachfront living with a collection of high-rise condos, single-family homes, and private beach access. Boaters love the Venetian Bay setting, and residents appreciate the close proximity to Waterside Shops and downtown. Click HERE to learn more about PARK SHORE
Pelican Bay
This prestigious master-planned community is known for its exclusive beach clubs, private tram service to the Gulf, and resort-style amenities. Pelican Bay appeals to both seasonal and year-round residents seeking privacy, elegance, and convenience in North Naples. Click HERE to learn more about PELICAN BAY
Vanderbilt Beach
Just north of Pelican Bay, this beachfront neighborhood offers walkability to restaurants like The Turtle Club and proximity to The Ritz-Carlton and Mercato. It's ideal for buyers looking for vacation rentals, second homes, or condos with a view. Click HERE to learn more about VANDERBILT BEACH
🍽 Where to Eat in Naples
Naples has no shortage of incredible dining options—from upscale date nights to casual coastal fare. Here are a few favorites locals keep coming back to:
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The French Brasserie – My personal go-to for a coupe of champagne and their signature deviled eggs on 5th Avenue.
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Campiello – Al fresco dining, romantic ambiance, and fresh Italian dishes right in the heart of Old Naples.
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T-Michaels – A steak and seafood house on the water with sunset views over Venetian Bay.
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Bar Tulia – Elevated rustic Italian with a killer wine list and lively vibe.
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BALEEN at LaPlaya – For beachfront dining, this one’s hard to beat—white tablecloths, toes in the sand, and incredible seafood.
Things to Do & Explore
There’s more to Naples than beaches and golf (though we have some of the best of both!). Here’s how to live like a local:
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Naples Pier – Catch the sunset, spot dolphins, or take an early morning walk along this iconic stretch.
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Baker Park & Gordon River Greenway – A beautiful, walkable escape in the heart of the city—great for biking, dogs, and waterfront views.
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5th Avenue South & 3rd Street South – Boutique shopping, art galleries, and street-side cafes in Old Naples.
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Mercato – North Naples’ hub for dining, shopping, and nightlife. Great for happy hour or a stylish dinner.
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Cars on 5th – Naples' most exciting annual event for car lovers, and a VIP experience I look forward to hosting every year.
Real Estate & Lifestyle Insights
Whether you’re looking for a vacation home, investment property, or forever home, Naples offers incredible diversity in price, product, and lifestyle.
Real Estate Trends:
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Demand for new construction and turnkey properties remains high, especially in coastal and gated communities.
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Luxury condos and developments near downtown and the beach are performing especially well—think Bayfront, Kalea Bay, and the new AVENUE in Downtown Naples.
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Inventory is competitive. Buyers looking for value should also consider emerging lifestyle communities like Caymas and Naples Reserve.
What to Consider When Buying:
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Proximity to the beach or bay dramatically affects price.
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Rental potential in areas like Vanderbilt Beach and Marco Island is strong for investors.
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Private amenities—golf, beach clubs, and resort perks—are a big draw for second-home buyers.
If you’re new to the area, I always recommend exploring with a local expert who can help you navigate neighborhoods, lifestyle differences, and off-market opportunities.
Living the Naples Lifestyle
Life here isn’t just about the real estate—it’s about how you live once you’re here.
You’ll find yourself dining outdoors year-round, walking to the beach at golden hour, sipping rosé poolside in February, or popping into a boutique on 3rd Street between showings. There’s a reason Naples consistently ranks as one of the happiest and healthiest cities in America.
Whether you’re making a move, planning a visit, or just curious about what makes this place so special—I’d love to be your local connection.
Ready to explore real estate or want personalized recommendations?
Reach out anytime at naplesjamie.com or follow along on Instagram @jamiechang_realestatefor more insider tips and property tours.
📲 Thinking About Moving to Naples?
Let’s find the neighborhood that fits your lifestyle.
Contact Jamie or Explore Naples Neighborhoods HERE
Let us help you find your perfect home and guide you through the relocation process. From new developments to waterfront estates, we specialize in finding homes that match your lifestyle.
➡️ Contact us today to start your Naples, Florida home search.
🌐 naplesjamie.com | 📲 239-248-7558 | Premier Sotheby’s International Realty