Why Naples Continues to Attract Out-of-State Buyers
Naples isn’t just a top vacation destination—it’s also a relocation hotspot. With no state income tax, year-round sunshine, and a luxury coastal lifestyle, it’s no surprise that people from across the U.S. and beyond are making a move to Southwest Florida.
Top U.S. States People Are Moving From
Here’s a look at where most of our buyers are coming from, based on MLS trends and relocation data:
1. New York
High taxes and crowded cities have many New Yorkers looking for a slower, more tax-friendly pace of life. Naples offers both.
2. Illinois
Buyers from the Chicago metro area are relocating to enjoy warmer winters, lower property taxes, and more outdoor living.
3. California
Cost of living, remote work flexibility, and the allure of Florida’s no-income-tax status are driving Californians to Naples.
4. New Jersey & Massachusetts
The Northeast remains a top feeder market, particularly for seasonal and retirement buyers.
Naples Is on the Map for International Buyers, Too
Naples also attracts international attention—especially for vacation homes and real estate investments.
Canada
Canadians continue to lead the international buying group, drawn by Naples' climate, safety, and lifestyle.
United Kingdom & Germany
European buyers love Naples for its beach lifestyle, real estate investment potential, and proximity to golf and culture.
Brazil & Colombia
We’re also seeing increased interest from Latin America, especially from buyers looking for second homes and investment properties.
Why Buyers Choose Naples
Whether they’re coming from Manhattan, Malibu, or Montreal, here’s why people are relocating to Naples:
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Tax Benefits: Florida’s no state income tax continues to be a major draw.
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Lifestyle: From high-end shopping to world-class golf, dining, and boating.
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Climate: 300+ days of sunshine and mild winters.
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Community: Gated communities, luxury condos, and waterfront estates offer something for every lifestyle.
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Remote Work: More people are choosing to live where they love, now that work-from-anywhere is the norm.
What This Means for Sellers
Understanding where buyers are coming from can help sellers and agents tailor their marketing:
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Use geo-targeted digital advertising in top feeder markets.
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Highlight tax advantages and lifestyle benefits.
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Stage homes to appeal to luxury and relocation buyers.
Stay Ahead of Relocation Trends
Want to know more about where buyers are coming from and what they're looking for?
Download my free relocation guide or subscribe to my monthly newsletter for exclusive market insights. Sign up HERE
📞 Thinking About Making a Move?
Let us help you find your perfect home and guide you through the relocation process. From new developments to waterfront estates, we specialize in finding homes that match your lifestyle.
➡️ Contact us today to start your Naples, Florida home search.
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